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Services

Design and engineering, delivered as one practice.

Eight services that combine into a complete product team — from the first strategy workshop to the production release and beyond.

01

Product Strategy

Decide what to build, for whom, and in what order — before a line of code is written.

What it is

Product strategy turns an idea or an existing product into a clear, prioritized plan: the users, the problems worth solving, the scope of a first release and the technical approach behind it.

Who it's for

  • Founders validating a new product
  • Teams planning a major release
  • Organizations modernizing legacy software

What we deliver

  • Discovery workshops
  • User and stakeholder research
  • Product requirements
  • Prioritized roadmap
  • Technical approach

Typical engagement

2–4 week discovery sprint, often followed by design and build.

Outcome

A scoped, de-risked plan that design and engineering can execute with confidence.

Technology

  • Figma
  • FigJam
  • Notion
02

UI/UX Design

Interfaces that make complex products feel obvious — researched, prototyped and tested.

What it is

User experience and interface design for web applications and platforms: information architecture, user flows, interactive prototypes and production-ready interface design.

Who it's for

  • SaaS teams with complex workflows
  • Organizations redesigning an existing product
  • Startups preparing a first release

What we deliver

  • Information architecture
  • User flows
  • Wireframes
  • Interactive prototypes
  • High-fidelity UI
  • Usability testing

Typical engagement

4–10 weeks depending on product scope.

Outcome

An interface that users understand quickly and engineers can build precisely.

Technology

  • Figma
  • Prototyping
  • Usability testing
03

Web Development

Fast, accessible, search-ready websites and platforms engineered for the long term.

What it is

Engineering for marketing sites, content platforms and web applications — built with modern frameworks, performance budgets and accessibility from the start.

Who it's for

  • Companies whose website is a primary sales channel
  • Teams outgrowing a template or page builder
  • Organizations with accessibility obligations

What we deliver

  • Frontend architecture
  • CMS integration
  • Technical SEO
  • Performance optimization
  • Accessibility implementation
  • Analytics setup

Typical engagement

6–12 weeks for most marketing and content platforms.

Outcome

A site that loads quickly, ranks well, converts and is straightforward to maintain.

Technology

  • Next.js
  • React
  • TypeScript
  • Tailwind CSS
  • SCSS
  • Vercel
04

SaaS Development

From first release to scale — multi-tenant products with solid architecture underneath.

What it is

End-to-end design and engineering of software-as-a-service products: authentication, multi-tenancy, billing, dashboards and the domain logic that makes the product valuable.

Who it's for

  • Founders building an MVP
  • SaaS companies adding major modules
  • Businesses productizing internal software

What we deliver

  • Product architecture
  • MVP build
  • Authentication and roles
  • Billing integration
  • Admin tooling
  • Automated testing

Typical engagement

3–6 months for a production-ready first release.

Outcome

A product customers can use and a codebase your team can keep building on.

Technology

  • Next.js
  • TypeScript
  • Node.js
  • PostgreSQL
  • Supabase
  • AWS
05

Custom Software

Internal platforms, portals and workflow tools shaped around how your organization works.

What it is

Bespoke applications that replace spreadsheets, manual processes and legacy systems — portals, back-office tools, dashboards and integrations.

Who it's for

  • Enterprise operations teams
  • Organizations replacing legacy systems
  • Businesses with processes off-the-shelf tools cannot model

What we deliver

  • Workflow analysis
  • System architecture
  • Web application
  • Integrations and APIs
  • Data migration
  • Documentation

Typical engagement

Phased delivery, typically in 6–8 week increments.

Outcome

Software that fits the work — reducing manual effort and operational risk.

Technology

  • React
  • Angular
  • TypeScript
  • Node.js
  • PostgreSQL
  • AWS
06

Design Systems

Tokens, components and documentation that keep large products consistent.

What it is

A shared language between design and engineering: design tokens, accessible component libraries, usage guidelines and the governance to keep them healthy.

Who it's for

  • Product teams scaling beyond one squad
  • Organizations with several inconsistent products
  • Teams with accessibility goals

What we deliver

  • Interface audit
  • Design tokens
  • Figma component library
  • Coded component library
  • Documentation
  • Contribution model

Typical engagement

8–16 weeks, followed by optional ongoing stewardship.

Outcome

Faster delivery, fewer inconsistencies and accessibility built into every component.

Technology

  • Figma
  • React
  • TypeScript
  • Storybook
  • Playwright
07

Accessibility

Audits, remediation and inclusive design against WCAG 2.2 AA.

What it is

Accessibility audits, remediation and training for websites and applications, measured against the Web Content Accessibility Guidelines (WCAG) 2.2 at level AA.

Who it's for

  • Organizations with ADA, Section 508 or EAA obligations
  • Public-facing healthcare and government services
  • Teams preparing for procurement reviews

What we deliver

  • Manual and automated audit
  • Prioritized issue log
  • Remediation
  • Assistive technology testing
  • Team guidance
  • Accessibility statement support

Typical engagement

2–6 weeks for an audit; remediation scoped from findings.

Outcome

A measurably more accessible product and a team that knows how to keep it that way.

Technology

  • axe
  • Screen readers
  • Keyboard testing
  • Playwright
08

AI Integration

Useful AI features, grounded in your data and designed around real workflows.

What it is

Design and engineering of AI-powered features — assistants, document processing, search and automation — with attention to reliability, privacy and human oversight.

Who it's for

  • Product teams exploring AI features
  • Operations teams with document-heavy workflows
  • Organizations that need AI with guardrails

What we deliver

  • Use-case assessment
  • Prototype
  • Retrieval and data pipelines
  • Evaluation framework
  • Production integration
  • Monitoring

Typical engagement

4–8 weeks from assessment to a production-ready feature.

Outcome

AI that solves a defined problem, with measurable quality and clear limits.

Technology

  • TypeScript
  • Node.js
  • LLM APIs
  • PostgreSQL
  • Vector search

Process

A process built for clarity, not ceremony.

Six stages, each with concrete outputs. You always know where the project stands, what comes next, and why.

  1. 01

    Discover

    We learn the business, the users and the constraints. Assumptions get written down so they can be tested.

    • Stakeholder interviews
    • User research
    • Technical audit
  2. 02

    Define

    We turn what we learned into a scope: the problems worth solving, success measures and a realistic plan.

    • Product requirements
    • Roadmap
    • Architecture outline
  3. 03

    Design

    Flows, prototypes and interfaces — tested with users and reviewed by engineers before they are final.

    • User flows
    • Prototypes
    • Design system
  4. 04

    Build

    Iterative engineering in short cycles, with working software to review every sprint — not a big reveal at the end.

    • Sprint demos
    • Typed, tested code
    • CI/CD pipeline
  5. 05

    Validate

    Accessibility, performance, security and usability checks against the standards agreed in Define.

    • Accessibility testing
    • Performance audit
    • QA sign-off
  6. 06

    Launch

    A planned release, monitored in production, followed by measurement and the next round of improvements.

    • Release plan
    • Monitoring
    • Handover & support

FAQ

Before you get in touch.

No. Every engagement is scoped to the problem, so we provide a written estimate after an initial conversation and, where useful, a short discovery phase.

Yes. We regularly work alongside in-house designers and engineers — contributing to your codebase, your design system and your rituals rather than replacing them.

Yes. We offer ongoing product development, maintenance and support arrangements, agreed per project.

Have something worth building?

Tell us what you're working on. We'll help turn the idea into a product people can trust.